Experts reveal data is ‘gold’ for boosting product price and customer loyalty

From L-R: Annette Slunjski Managing Director at the Institute of Analytics Professionals of Australia (IAPA); Patrick Hill, Chief Product Officer ...

YouGov, Decision Lab join forces to create new Vietnam-based market research agency

Vietnam – Market research and data analytics firm YouGov in Vietnam and local market research company Decision Lab have joined forces ...

Instagram delivers highest engagement rate for Singapore’s public sector: report

Singapore – Instagram is the platform of choice for statutory boards and ministries in the first half of 2022 as ...

FoxyMoron wins digital creative mandate for aha Tamil

The mandate will be handled by the agency’s Bengaluru office FoxyMoron, has won the creative digital mandate of the south content ...

Langoor brings in Ferzad Variyava as Chief Creative Officer

Prior to this, Ferzad was with FCB Interface Communications Langoor, a digital transformation agency, has appointed Ferzad Variyava as its ...

Kadence SG MD Phil Steggals heads to Australian insights firm Fiftyfive5

Australian insight consultancy Fiftyfive5 has appointed Phil Steggals as head of consulting for Asia Pacific. Steggals will be based in ...

Marketing Event Awards 2022: Shortlist announced

It's been a continuous roller coaster adventure for event marketers, but that didn't stop finalists at this year's Marketing Event ...

Ryan Reynolds Makes an Erectile Dysfunction Ad – Says it’s ‘Like The Flu, but in Your Pants’

During a recent chat with guest-host, Rob McElhenney on Jimmy Kimmel Live, Ryan Reynolds got to talking about his side ...

What Do Dreams Taste Like? Coca-Cola’s ‘Dreamworld’ Flavor Might Hold the Answer

What do dreams taste like you may often wonder? Or not. Either way, Coca-Cola has announced a limited-time flavor called ...

HERO EXPANDS SYDNEY LEADERSHIP TEAM APPOINTING SOUAD SAIED TO SYDNEY MANAGING DIRECTOR ROLE

Award-winning national independent agency HERO has appointed Souad Saied to the role of Sydney managing director. Saied joins HERO following ...

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