Hearing the voice of the child within us makes Christmas even more magical. The Novo Engenho Comunicação agency believes that the true meaning of Christmas lies in purity, creativity, imagination and within the heart of each child. The film “Vozes” was all recorded on agency premises by the creatives themselves, who brought Christmas decorations from their homes (some of them handmade by Vanessa Merjan Social Networks), to compose the sets. We invited some fathers and mothers from the agency to record audio of their children, telling us what comes to their minds when it comes to Christmas. The result was a sequence of cute testimonials that immediately took us back to our childhood memories. To make the messages even more special, Christmas dolls were used such as the “Nutcracker” Soldier, ice man, Christmas cookies and little angels as if speaking to the public.
Credits
Creation:
New Engenho Comunicação
Photography Direction:
Julio Diniz
Production Management:
Vanessa Merjan
Creative Direction:
Larissa Gimenez / Julio Diniz
Edition/
Art direction/
Motion Design:
Julio Diniz
Copywriting:
Larissa Z. Gimenez/Vanessa Merjan
Planning:
Ana Irala
Social media:
Vanessa Merjan
Project management:
Junior Veasey
Strategy Director:
Rudi Aquino