TORONTO (April 9, 2026) — Zulu Alpha Kilo (Z.A.K.)—one of the world’s top independent agencies, with offices in New York, Toronto, and Vancouver—has announced that world-class creatives Jordan Hamer and Spencer Ryan will join as Executive Creative Directors, effective immediately.
Highly respected senior creatives, the pair have crafted campaigns for major brands including McDonalds, Flight Centre, SickKids, and more. Their work has earned some of the industry’s top honours, including multiple One Show and D&AD awards. Their ‘‘Follow the Arches” campaign for McDonald’s took home the Cannes Grand Prix, turning the brand logo into a wayfinding system and a global campaign that ran in multiple countries.
Most recently Vice-Presidents and Executive Creative Directors at the Toronto office of One Twenty Three West, they join Z.A.K. during a period of explosive creative growth and new client wins across North America.
“With so many new opportunities before us, Jordan and Spencer are the perfect leaders as we enter a new era of creative growth,” says Jenny Glover, CCO at Zulu Alpha Kilo. ”They will not only lead multiple businesses, but they will also be a hands-on duo, crafting work that will help set the creative bar even higher.”
Says Zak Mroueh, Founder and Creative Chairman of Z.A.K., “Jordan and Spencer are a creative powerhouse. I’ve always admired their entrepreneurial spirit and the high calibre of their work. At every agency they’ve been part of, they’ve earned deep respect from both their clients and peers.”
Hamer and Ryan join Z.A.K. as the shop experiences noteworthy momentum. Alongside a surge of new client growth, including partnerships with brands like Hershey Canada, the independent shop has been building out its next generation of creative leaders with a slew of hires and promotions. Recently, Z.A.K. welcomed former creative team Nick Doerr and Gui Bermejo back to the company, from Ogilvy Canada, as Group Creative Directors. Additionally, Z.A.K. promoted veteran creative directors George Ault and Jacob Gawrysiak to Group Creative Directors and creative team Carlos Veras and Dylan Thompson to Associate Creative Directors, while former Droga5 creative director Chris Colliton was named as Z.A.K. NY’s first Executive Creative Director.
“Z.A.K. has put together such a strong team,” the pair say. “So to be asked to help lead this group with Jenny is both flattering and exciting. Zak’s built an agency with incredible creative ambition and a great roster of clients, and their seemingly endless upward momentum made it a great time to join. We can’t wait to get going.”
