Amsterdam, 7 February 2025 — Renowned digital agency Your Majesty, known for powering standout brands and creative digital experiences for innovative companies, is becoming a part of Infinum, a Croatia-founded global leader in digital transformation.
The new partnership is announced today and marks a significant evolution and market expansion for both companies. The partnership is set to bring together Your Majesty’s award-winning creative expertise with Infinum’s technical prowess to deliver unparalleled solutions for pioneering clients worldwide. Together, the firms aim to push the boundaries of innovation, crafting exceptional digital experiences at scale.
“We’ve been punching above our weight for decades but lacked the global scale to make an enterprise-level impact,” said Georgios Athanassiadis, Managing Partner of Your Majesty. “Our vision has always been to offer world-class creative work on the global stage. Through our partnership with Infinum, we’re growing to 400 people and can deliver the best of all worlds – beauty, brains, and muscle.”
With a combined portfolio that includes global brands such as Porsche, Airbnb, Adidas, Samsung, Philips, Marriott Hotels, Bank of Montreal, Los Angeles Lakers, and more, the partnership enables both companies to expand their reach and elevate each other’s offerings. Clients can now access a broader spectrum of services bringing together advanced digital strategy, solid technical execution with cultural relevance, and creative vision.
“Your Majesty’s dedication to craftsmanship, culture, and creativity aligns perfectly with our mission to deliver exceptional digital products,” said Nikola Kapraljevic, CEO of Infinum. “Together, we’re creating an ambitious global powerhouse that will set new standards in the industry.”
The new partnership is the latest in a series of strategic acquisitions by Infinum over the last few years. The company continues to grow as it unfolds an ambitious global expansion plan focusing on Europe, the UK, and the USA. To support this long-term strategy, Infinum has secured financing from the European Bank for Reconstruction and Development (EBRD) to fund future acquisitions.
The partnership is effective immediately, with both teams working collaboratively to integrate services, enhance client experiences, and pursue shared growth goals. Your Majesty has built a strong creative reputation and brand equity over the years, earning a loyal following among clients and talent. To preserve that legacy, it will retain autonomy within the group, keeping its name and brand identity. Meanwhile, the owners will continue to hold a minority interest in the company.
Infinum is an independent group that offers full-scale services and has won numerous industry awards. With eight offices throughout Europe and in the US, it was originally founded in Croatia where it is a market-leading tech and design company that enjoys steep growth and employee retention, consistently winning ‘Best Employer’ awards.
To learn more visit www.yourmajesty.co or www.infinum.com.
About Your Majesty:
Founded in 2009, Your Majesty is a brand experience and digital product firm dedicated to creating innovative brand experiences and digital products. Known for its unique blend of creativity and strategy, the agency has earned recognition as one of the top creative firms in the Netherlands.
About Infinum:
Infinum is an independent tech consultancy that partners with leading global brands and world-renowned enterprises to deliver innovative digital solutions for an array of industries, including finance, healthcare, and automotive. Founded in 2005, Infinum has created digital products that are used by millions worldwide and earned numerous industry awards, including Red Dot and iF Design Award. Employing over 400 professionals, the company operates from eight offices across the US and Europe.
