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WPP appoints Peter Agnefjäll to the Board

Roastbrief by Roastbrief
April 29, 2026
in Agency, People
Reading Time: 2 mins read
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WPP appoints Peter Agnefjäll to the Board
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WPP (LSE_NYSE: WPP) today announces the appointment of Peter Agnefjäll to its Board as Non-Executive Director, with effect from 11 May 2026.

Peter began his career at IKEA as a graduate trainee back in 1995 and held a number of senior positions before serving as Chief Executive Officer and President of the IKEA Group (Ingka Holding B.V.) from 2013 to 2017. During this period, he led the company’s growth agenda and move into omnichannel retail, new shopping and distribution formats. 

Since leaving executive office, Peter has served on a number of boards in a non-executive capacity. He joined the Supervisory Board of Ahold Delhaize (AMS: AD), a multinational retailer in 2019 and served as its Chair between 2021 to 2025. From 2018 until recently, he served on the Board of Directors of Orkla ASA, an OBX listed industrial investment company focused on brands and consumer-oriented businesses. He held a non-executive position at Wizz Air (LSE: WIZZ), between 2018 to 2021 and was a member of the board of advisors of the footwear retailer, Deichmann SE from 2018 to 2023. Peter is a member of the Council on Sustainability Transformation, convened by the specialist sustainability consultancy, ERM. He holds an M.Sc. in Business Administration from Linköping University.

Commenting on the appointment, Philip Jansen, Chair of WPP, said: “We are delighted to welcome Peter to WPP. As consumer behaviour continues to evolve and our clients’ needs grow more complex, Peter’s global experience in customer-centric transformation and operational excellence will help support WPP as it executes the priorities of its Elevate28 strategy.”

Peter Agnefjäll commented: “I am honoured to join the Board of WPP at a pivotal time for the Company. WPP’s strategic integration of its data, technology and creativity expertise will open up new avenues of growth for both its clients and the business, and I look forward to working with Philip and the Board in this exciting transformation phase.”

On appointment, Peter will become a member of the WPP Board Audit Committee.

Tags: agencypeoplePeter AgnefjällWPP
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