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To Gin & Glory – Aviation American Gin and Wrexham AFC Team Up to Unveil Limited-Edition Commemorative Pack

Aviation American Gin Raises a Glass in Celebration of the Club’s Return to the Championship

Roastbrief by Roastbrief
August 19, 2025
in Brands, Campaign
Reading Time: 3 mins read
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To Gin & Glory – Aviation American Gin and Wrexham AFC Team Up to Unveil Limited-Edition Commemorative Pack
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PORTLAND, Ore., August 19, 2025 – Aviation American Gin is releasing a limited-edition commemorative pack to celebrate Wrexham AFC’s return to the Championship and historic third consecutive promotion. As a proud, longtime supporter of the club, Aviation has shared in Wrexham’s journey – the victories, the global rise, and the deep connection between team and fans. Just like Wrexham AFC, Aviation American Gin has never followed the traditional playbook. It’s an unconventional spirit for an unconventional team, and this release is a tribute to the grit, resilience, and heart that carried the club to the next level.

The Aviation American Gin x Wrexham AFC Commemorative Pack celebrates the club’s historic wins with a specialty 750mL limited-edition bottle and thoughtfully designed packaging. The bottle reimagines Aviation American Gin’s iconic design with custom elements that honor the spirit of the club – including a textured, patch-like label featuring a large crest representing Wrexham’s heritage and a distinctive red strip stamp down the neck honoring the legendary Turf Pub, a beloved local spot central to the team’s community. Complementing the bottle, the pack includes scale-print patterns inspired by Wrexham’s promotion-winning jerseys, a QR code granting access to a sweepstakes and exclusive content, and a Wrexham bottle scarf, making it a must-have collector’s item for fans of both the club and the gin.

“Wrexham AFC has defied the odds and built a global fanbase through persistence, passion, and community,” said Ricky Collett, Global Brand Director for Aviation American Gin. “And at Aviation, we know what it means to redefine expectations – like reimagining how deliciously versatile Gin can be. As a partner that’s been with the team every step of the way, we’re proud to raise a glass to this new chapter and bottle the glory.”

The limited-edition bottle is filled with the same crisp, smooth Aviation American Gin fans know and love, and to celebrate the collaboration, Aviation American Gin crafted four signature cocktail recipes – Negroni By The Turf, All Or Nothing Bloody Mary, Up The Town Fizz, and Dirty Dragon. 

In addition to the launch of the commemorative pack, Aviation American Gin is giving fans an exclusive opportunity to experience Wrexham AFC like never before. One lucky winner and a guest (both age 25+) will receive round-trip travel to Wales, premium tickets to a Wrexham home match, a private stadium tour, a visit to the legendary Turf Pub, and accommodations in Wrexham*.

Whether displayed proudly on your shelf, gifted to a fellow supporter, or raised in celebration after a big match, this limited-edition release lets you own a piece of football history and the spirit that fuels it. Starting August 19, the pack will be available while supplies last at retailers nationwide, online, and at the Aviation American Gin Portland Distillery at the same price as the traditional Aviation American Gin offering. For more information, visit www.aviationgin.com/wrexham and follow @AviationGin on Instagram, Twitter, and Facebook. Hi-res press images and assets available [here].

Aviation American Gin [42% Alc/Vol. Imported by Diageo, New York, NY] reminds you to drink responsibly.

*For more information on the sweepstakes, please visit: aviationgin.com/wrexham-official-rules

Tags: BrandscampaignGin & Glory
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