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The Fireplace full of Entertainment by Dentsu Creative

Roastbrief by Roastbrief
December 24, 2024
in Advertising, Agency, Campaign
Reading Time: 2 mins read
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The Fireplace full of Entertainment by Dentsu Creative
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Dutch telecom brand KPN Offers the Biggest Entertainment Selection in the Netherlands. But what do people rather stream during the festive season nowadays? A digital fireplace. This Christmas, KPN hacks into this trend with its own fire: The Fireplace full of entertainment. A 6-hour-long fire on YouTube that’s kept burning with logs branded with voucher codes. Movie fans can enter these codes through their TV menu to watch free holiday films – before they go up in flames…

The fireplace will be available to watch on KPN’s YouTube channel starting December 24

Credits
Advertising Agency: Dentsu Creative, Amsterdam, The Netherlands
Production Company: Dentsu Creative, Amsterdam, The Netherlands
Senior creative: Leon Ragetlie
Senior creative: Tim van Aerschot
Creative director: Gijs Sluijters
Creative director: Joris Tol
Video lead: Robin Vrachtdoender
Accountmanager Social & Content: Maarten Withoos
Producer: Iris Starmans
Designer: Alexander Vognstrup Nielsen
Client: KPN, Angela Snijders
Media: A Bigger Circle, Amsterdam, The Netherlands

Tags: agencyBrandscampaignDentsu Creative
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