Brooklyn, New York – (June 18, 2026) – Centivo’s “How Dare We” campaign, created by territorial and directed and edited by Open Swim’s Bradley J. Ross, has been recognized with a 2026 Webby Award in the Advertising, Media & PR category for Best B2B Campaign.
The campaign was brought to life through a collaboration between Centivo, territorial, Open Swim, Lotis Bloom, and Grow As Media, with Open Swim’s in-house casting division, Lotis Bloom, handling casting and location scouting for the project.
“We’re thrilled with the recognition,” shares Centivo. “But what matters more is what the work represents. This campaign wasn’t built to impress. It was built to reflect something real. We’re grateful to our partners territorial, Open Swim, and Grow As Media for their vision, their craft and their commitment in bringing this to life, and we’re proud to share this recognition with them.
“I knew when I first read their concept this was gonna be great to shoot, and it turned out to be just that,” says Open Swim Founder/Director-Editor Bradley J. Ross.
“Like Open Swim, territorial is very team-oriented and streamlined, which has such an impact on the end result,” adds Open Swim Executive Producer Amyliz Pera. “Everyone rolled up their sleeves and stayed engaged throughout the process. This campaign was courageous, which also raised the stakes for everyone involved. The amount of love and care we invested brought so much value to the project – and actually, so much fun!”
