In a Shift for Influencer Marketing, Dove Hair Is Sponsoring Honesty Over Praise
London, UK — In a world full of paid praise and sponsored positivity, it’s increasingly difficult to know who and what ...
Tag: influencer marketing
NewGen partners with Curaleaf to lead its influencer marketing in 2026
Social-first creative and creator agency, NewGen, today announces its partnership with medical cannabis clinic, Curaleaf, to lead its influencer marketing programme for 2026. ...
Akanksha Goel on Creator Culture, Ethics, and AI’s Role in Advertising’s Future
In a candid and thought-provoking interview at Cannes Lions 2025, Akanksha Goel (AK)—founder of Socialize and newly appointed CEO of ...
Everyone loves Aperol Spritz – but can the waiter keep up?
We’re in a bar somewhere in Italy.Our hero? The waiter Marco, is serving countless Aperol Spritzes every single day.It’s busy, ...
Siyaram’s Launches Its First Influencer-Led Campaign with Actor Aparshakti Khurana In-Style
The brand collaborated with the Bollywood actor to entice the youth to its new marketing initiative. 30th March 2023, Mumbai: Siyaram’s, one ...
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