Tuesday, January 20, 2026
  • Login
  • Register
Roastbrief US
  • Campaign
  • Agency
  • Entertainment
  • Innovation
  • Marketing
  • Metaverse
No Result
View All Result
Roastbrief US
  • Campaign
  • Agency
  • Entertainment
  • Innovation
  • Marketing
  • Metaverse
No Result
View All Result
Roastbrief US
No Result
View All Result

Short film Amarela, directed by André Hayato Saito and produced by MyMama Entertainment, is shortlisted for the 2026 Oscars — representing Brazil

Written and directed by André Hayato Saito and produced by Mayra Faour Auad, Gabrielle Auad and Ilda Santiago, the film has already screened at more than 100 festivals in 35 countries.

Roastbrief by Roastbrief
December 18, 2025
in Entertainment
Reading Time: 9 mins read
A A
Short film Amarela, directed by André Hayato Saito and produced by MyMama Entertainment, is shortlisted for the 2026 Oscars — representing Brazil
Share on FacebookShare on Twitter

December 2025 – The film Amarela has been shortlisted for the 98th Academy Awards®, in the category Live Action Short Film. It appears on the list released by the Academy of Motion Picture Arts and Sciences, the organization behind the U.S. awards, announced on Tuesday afternoon, December 16. The five final nominees will be announced on January 22, 2026, and the awards ceremony is scheduled for March 2.

Written and directed by André Hayato Saito, starring Melissa Uehara (in her screen debut at age 14), and produced by Mayra Faour Auad, Gabrielle Auad and Ilda Santiago (MyMama Entertainment), Amarela has screened at more than 100 festivals in 35 countries. The film has appeared at major international cinema showcases, including the 2024 Cannes Film Festival, where it competed for the Palme d’Or for Best Short Film; the Havana Film Festival (Best Fiction Short); the Chicago Southland International Film Festival (Best Drama Short); HollyShorts; Clermont-Ferrand; Hollywood Shortsfest (Best Short); and the Festival Tous Courts (Grand Prix). More recently, it won the Canal Brasil Award for Short Films at the Kinoforum – São Paulo International Short Film Festival.

According to writer and director André Hayato Saito, it is an immense joy to represent not only Yellow (Asian-descendant) people in Brazil, but also to amplify a story about the children of global diasporas, who grow up trying to stitch together identity, affection and belonging. Such recognition affirms that Yellow stories matter, that this presence exists, persists and deserves to be seen. “Seeing a film like Amarela move forward toward the Oscars and travel so far is, in itself, an act of healing—for us, for our families, for our ancestors and, above all, for future generations, who will be able to see themselves on screen and recognize who they are,” Saito celebrates.

Amarela is the third installment in a short film trilogy by MyMama Entertainment with André Hayato Saito, which explores his Japanese ancestry through an intimate, author-driven perspective. This search for identity began with the short documentary Kokoro to Kokoro, which focused on the friendship between his paternal grandmother and her best Japanese friend. The film was named Best Short Documentary at the Rome Short Film Festival, received an honorable mention at the Tokyo International Short Film Festival, and competed for the Redentor Award in the Premiere Brasil section at the Rio Film Festival.

The trilogy continued with Vento Dourado, centered on his maternal grandmother, Haruko Hirata, who at 94 years old finds herself on the threshold of existence. The short screened at major festivals such as Sheffield Doc/Fest, Moscow, Festival do Rio and Kinoforum, and competed for the Grande Otelo Award, receiving a nomination for Best Short Documentary from the Brazilian Academy of Cinema.

The third film in the trilogy, Amarela, currently shortlisted for the 2026 Oscars, is set in São Paulo in July 1998. On the day of the World Cup final against France, Erika Oguihara (played by Melissa Uehara), a 14-year-old Japanese-Brazilian teenager who rejects her family’s Japanese traditions, is eager to celebrate a world championship for her country. As tension builds during the match, Erika experiences a form of violence that seems invisible and plunges her into a painful sea of emotions.

For the film’s producers, Mayra Faour Auad, Gabrielle Auad and Ilda Santiago, amplifying André Hayato Saito’s cinema is also amplifying a profound reflection on identity and ancestry. Mayra quotes Ailton Krenak to express this encounter: “You cannot forget where you are from or where you came from. This is not important only for the individual; it is important for the collective, for a human community to know who it is and where it is going.”

“This step and this recognition move us deeply because they are the result of a relationship built over time, trust and commitment. Working with Saito means sharing a rare creative process, guided by sensitivity, generosity and deep mutual respect,” says Mayra Faour Auad, producer and founder of MyMama Entertainment.

Amarela, produced by a team that is predominantly Brazilian with Asian heritage, serves as the starting point for the director’s first feature film, also produced by MyMama Entertainment, titled Crisântemo Amarelo (Yellow Chrysanthemum), in co-production with One Two Films (Germany), Loaded Films (Japan) and Blue Monday (France). Currently in financing, the project was selected for the Torino Feature Lab 2024, a program aimed at director/producer teams developing feature films, where it won a production award, and it also took part in the TIFF Filmmaker Lab. The project has pre-licensing from ZDF/ARTE, private investment from Japan, and is pre-selected for two international funds and one national fund, awaiting the green light to move into production.

The film is a MyMama Entertainment production, in association with Fernanda Takai, Madre and Sato Company.

Marking the screen debut of young Japanese-Brazilian actress Melissa Uehara, Amarela is produced by Mayra Faour Auad, Gabrielle Auad and Ilda Santiago, co-produced by André Hayato Saito and Tati Wan, with executive production by João da Terra.

Rodrigo Pasianotto, Jacqueline Sato, Alejandro Saevich, Stefan Kozak and Ana Kozak serve as executive producers, with Nelson Sato and Fernando Camargo as associate producers.

Cinematography is by Hélcio “Alemão” Nagamine; production design by Luana Kawamura Demange; editing by Caroline Leone; casting by Gy Ogata; costumes by Yuri Kobayashi; and the original score by Dudu Tsuda and Lilian Nakahodo.

Credits
Title: Amarela
Production Company: MyMama Entertainment
Director: André Hayato Saito
Cast: Melissa Uehara, Ricardo Oshiro, Carolina Hamanaka, Kazue Akisue, Pedro Botine, Joana Amaral, Lorena Castro, Kadu Oliveira, Izah Neiva, Yuki Sugimoto, Bruno Dias, Naoki Takeda, Bernardo Antônio, Adriana Hideshima, Alice Saori, Takao Yabu.
Written by: André Hayato Saito, Luigi Madormo and Tati Wan
Character Development: Éri Sarmet
Produced by: Mayra Faour Auad, Gabrielle Auad and Ilda Santiago
Co-produced by: André Hayato Saito and Tati Wan
Executive Producer: João da Terra
Executive Coordination: Luísa Durães
Business Affairs: Isabel Abduch
Executive Producers: Rodrigo Pasianotto, Jacqueline Sato, Alejandro Saevich, Stefan Kozak, Ana Kozak
Associate Producers: Nelson Sato and Fernando Camargo
In Association With: Fernanda Takai, Madre and Sato Company
Production Design: Luana Kawamura Demange
Director of Photography: Hélcio “Alemão” Nagamine
Editing: Caroline Leone
Casting: Gy Ogata
Costumes: Yuri Kobayashi
Original Score: Dudu Tsuda and Lilian Nakahodo
Production Director: Toti Higashi
Cast Preparation: Marina Medeiros
Director of Photography (2nd Unit): Danilo Arenas Ireijo
Makeup & Character Design: Mima Mizukami
Props Master: Vanessa Utimura
1st Assistant Director: Carolina Sentelhas
Sound Design: Guile Martins
Color Grading: Clandestino
Post-production: Flow VFX
Associate Producer: Cesar Nery
Screenplay Collaboration: Luana Kawamura Demange, Jacqueline Sato, Érica Suzuki and Caroline Leone
Rehearsal Script Assistant: Larissa Murai
Production Sound: Samuka Braga
Head Electrician: Russo Arildo
Head Grip: Ademir Silva
Location Production: Dani Façanha and Cristiano Silveira
Art Production: Renata Thina
Production Assistant: Lira Kim
2nd Assistant Director: Subúrbia
Extras Production: Nalin Junior
Fight Choreographer: Dani Hu
Additional Footage (Japan): Yoshioka Hidetake and Hayashi Genya
1st Assistant Camera: Gabriela Akashi
2nd Assistant Camera: Camila Rodrigues Yano
2nd Unit Camera Assistants: Gustavo Barros Uehara and Giovanny Oliveira
Still Photography: Alex Takaki
Wardrobe Assistant: Giovanna Naomi
Props Assistant: Akemi Shimada
Hair Stylist: Victor Marques
Art Assistant: Isabella Nakano
Additional Wardrobe Assistant: Ana Paula Hamaguchi
Set PA: Vitinho
Stand-in / Set Assistant: Marcelo Miranda
1st Assistant Electrician: Zequinha
2nd Assistant Electricians: Geovane Santos and Netto “Pica-pau”
1st Assistant Grip: Alan Alberto
2nd Assistant Grips: Victor Ferreira and Vini Gigante
Video Assist: Iasha Salerno
Logger: Daniel Pereira
Dresser: Karina Santos
Art Assistants: Bruno Yoshicava and Fernando Strativary
Stage Assistants: Alberes Souza, Paçoca and Nobru
Catering: Casa Catering Jeff
Security: Santana and Fulvio
Doorman: Sandro
Cast, Camera & Art Transport: Foco Brasil Transportes
Wardrobe Doubles: James and Tony
Production Pickup: Denis Diniz
Production Driver: Beto Fernandes
Picture Bus: João Carlos Vieira de Souza
Driver and Fare Collector: João Batista Sousa and Matheus da Silva Ribeiro
Production Facilities: Casa do Produtor
Camera Equipment: Locadora Digital 35
Lighting Equipment: Locall
Dolly Tracks: Dlight
Art & Costume Archive: Acervo Utimura and Pandora Box
Support: Viação Grajaú (bus company)

MyMama Entertainment Team
Executive Production: João da Terra and Andrea Lanzoni
Business Affairs & Development: Isabel Abduch
Executive Coordination: Eduarda Galvão and Luísa Durães
Executive Coordination Assistant: Vicky Mazzia
Social Media & Design: Eduardo Reis
Production Direction: Latino Melo
Post-production Coordination: Fezão Barbieri
Finishing: Raphael Tarso and Diogo Beber
Finishing Assistant: Vitor Torres
CFO: Clayton Ricardo
Finance Coordination: Gustavo Pitta
Finance Assistant: Rose Cardoso
Administrative Assistant: Edilania Leite
Legal Counsel: Maluf & Moreno
Accounting: FPJ
Production Assistant / Courier: Diogo Leite

PR Agencies
Marcelo Affini and Mara Cristina Baptistini
Casa do Bom Conteúdo – MyMama Entertainment
Juliana Sakae – Sakae PR (Brazil)
Adam Seagal – 2050 Group (New York)
David Magdael – David Magdael PR & Associates (Los Angeles)
Social Media & Design: Eduardo Reis

International Sales Agent
Salaud Morisset International Distribution

Clandestino (Post-production & Color)
Colorists: Alexandre Cristófaro and João Paulo Geraldo
Post-production Coordination: Gabriel Alvim
Conform: Lira Kim
Quality Control: Bruno Trindade
Online Editing: Luiza Freire
Client Services: Elciane Magda
Finance: Silvia Dotta
Administration: Gabrielle Dotta
Social Media: Carla Ribeiro
General Supervision: Alexandre Cristófaro

Support
Flow VFX
Clandestino
Studios Ohm

Tags: AmarelaBrandsEntertainmentMyMama
ShareTweetPin
Previous Post

Mercatto Comunicação, from Cuiabá to the world: advertising that captivates and raises eyebrows

Next Post

Clio, the Muse of History. One of Europe’s best-selling vehicles, personified in an epic film

Related

Netflix’s The Rip jumps straight to the top of US Streaming Charts
Brands

Netflix’s The Rip jumps straight to the top of US Streaming Charts

January 19, 2026
FCA and M+ C Saatchi Group UK Encourage Financial Consumers to Check if It´s Real before Sealing the Deal in New Campaign
Brands

FCA and M+ C Saatchi Group UK Encourage Financial Consumers to Check if It´s Real before Sealing the Deal in New Campaign

January 19, 2026
Amplifon Unveils “The Special Test Rooms”: The New Global Campaign Celebrating The Wonder of Hearing Well Again, in the Places that Matter Most
Brands

Amplifon Unveils “The Special Test Rooms”: The New Global Campaign Celebrating The Wonder of Hearing Well Again, in the Places that Matter Most

January 19, 2026
Coca-Cola and Chinese Youth Reimagine Chinese New Year 2026, Blending Tradition with a Fresh Twist to Connect Generations
Brands

Coca-Cola and Chinese Youth Reimagine Chinese New Year 2026, Blending Tradition with a Fresh Twist to Connect Generations

January 19, 2026
AVANTGARDE strengthens its leadership team with new Head of Live and internal moves
Agency

AVANTGARDE strengthens its leadership team with new Head of Live and internal moves

January 19, 2026
Maisie Adam announced as special guest speaker at MAD//North 2026
Brands

Maisie Adam announced as special guest speaker at MAD//North 2026

January 19, 2026
Next Post
Clio, the Muse of History. One of Europe’s best-selling vehicles, personified in an epic film

Clio, the Muse of History. One of Europe’s best-selling vehicles, personified in an epic film

Sign up and get more benefits

Create a user account at roastbrief.us and get new benefits for free on our platform
  • Get the latest articles in your email
  • Manage your favorite content
  • Enjoy exclusive content just for you

Roastbrief is a digital media with global presence that seeks to share knowledge and updates about the creative industry.
Privacy Policy
Send your press releases to: press@roastbrief.us

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms below to register

*By registering into our website, you agree to the Terms & Conditions and Privacy Policy.
All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Campaign
  • Agency
  • Entertainment
  • Innovation
  • Marketing
  • Metaverse

2023 Roastbrief is a digital media with global presence that seeks to share knowledge and updates about the creative industry. Privacy Policy Send your press releases to: press@roastbrief.us

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.