SCHROM x Yacht Club are excited to announce their new collaboration with Midwest Talent Agent Mary Kate Hatfield and MKH Representation. SCHROM x Yacht Club is the synthesis of two production companies sharing resources, space, production staff and ideas, creating a cohesive creative and production unit, while maintaining the distinct culture that has brought their company its share of success.
“Mary Kate’s reputation and the quality of her roster first drew our attention, and in speaking with her it quickly became clear that her knowledge and vision is just what we need at this important juncture of our companies,” notes Yacht Club EP/Partner Joe DePasquale. “In alliance with Mary Kate, we are opening the door with great momentum as we step into the pivotal Midwest market.”
SCHROM brings over 30 years of experience to the table, while Yacht Club provides a fresh perspective on production, a roster of live action directors, and in-house post-production to support and evolve the way content is produced. Together they provide a seamless full-service production approach for motion, stills, and digital assets, creating the most cinematic, tactile, craveable, food photography as well as engaging storytelling content. To this end, they have built a production solution that helps elevate the creative without overcomplicating the process.
“I’ve known about Michael Schrom and admired his talent for some time. Learning what the unity of SCHROM x Yacht Club offers from a creative and technical standpoint – from live action to design, post production and Volume/LED execution – is timely and exciting. Ultimately, they are a great complement to the talent we represent and what agencies and clients seek,” noted Hatfield.
Mary Kate Hatfield founded MKH Representation to provide creative solutions for the advertising industry. Harnessing her agency-side experience as an account director at FCB Chicago and her in house representation experience at HSI, Hatfield is known for passionately and astutely developing strategic and creative partnerships that result in original and compelling campaigns.
