July 2026 – Produka Filmes has announced the appointment of Igor Pellegrini as its new Client Services Executive and Project Coordinator. In his new role, Pellegrini will work alongside Tatiana Lima and Bia Fontoura, managing relationships with agencies and clients while also leading new business development and coordinating project workflows. His mission will be to strengthen the strategic alignment between the production company and advertising agencies, ensuring efficiency throughout every stage of the production process—from briefing to final delivery.
A graduate in Advertising and Marketing from Universidade Paulista, Pellegrini brings more than 22 years of experience in advertising account management. Over the past 15 years, he was part of the team at M&C Saatchi FQ, where he built his career and eventually became an Account Director. Throughout his career, he has worked with major brands including L’Oréal, Bradesco, Bradesco Seguros, Carrefour, Sem Parar, Serasa Experian, Italac, and Tishman Speyer, among others.
“I’m excited to join Produka and bring my experience in client services and advertising management to the company’s operations. Today, the market increasingly values partners that combine creative excellence with operational agility. My goal is to strengthen that connection, delivering efficient, high-impact work for agencies and brands,” says Pellegrini.
For Anderson Lima, CEO of Produka, Pellegrini’s arrival reinforces the company’s growth strategy. “Igor joins Produka at a very important moment for the company. His extensive experience managing major clients will further strengthen our team, expand our agency partnerships, and help drive new business opportunities. We’re thrilled to welcome him aboard and excited about everything we’ll accomplish together.”
