May 2026 – In a country where 80% of Brazilian women have combination or oily skin*, demand is growing for products that control shine and last throughout the day. With this in mind, O Boticário presents a new phase of Make B. Mate Salicylic, a foundation recognized among the brand’s most recommended by consumers** and developed to meet the needs of oily skin, combining makeup with high-performance skincare.
Its main differentiator is oil-control protection for up to 18 hours, delivering skin with a uniform appearance, buildable medium coverage, no cracking and no need for powder touch-ups***. With a velvety matte finish, it is sweat-resistant and helps blur pores and expression lines. Formulated with Salicylic Acid, the exclusive formula works continuously as a treatment, promoting healthier-looking skin with each use while minimizing the appearance of acne and pimples, and it is non-comedogenic. In addition to long wear, it preserves coverage and helps prevent unwanted changes during use, such as excessive shine or loss of uniformity. This consistent performance keeps up with intense routines and hot, humid environments, reinforcing the foundation’s role as an ally for those seeking durability without sacrificing comfort.
“Make B. Mate Salicylic is already one of the brand’s most recommended foundations by consumers. That is because it provides up to 18 hours of oil-control protection without cracking or ‘melting,’ which are consumers’ main demands — and what consolidates Mate Salicylic as one of the best options today for those with oily skin,” says Ariela Bonemer, Makeup Director at Grupo Boticário.
Available in 42 shades, the foundation is part of an already established shade range in the portfolio, allowing for better match precision and adaptation to the skin. The shade range was developed in line with the product’s proposal, focusing on a natural, uniform finish and bringing greater precision to warm, cool and neutral undertones.
With Make B. Salicylic, the brand reinforces its role in high-performance makeup by combining technology and expertise with solutions that follow the real needs of Brazilian women. For an even better result, discover the limited-edition items in this collection: Make B. Primer Mate Salicylic, with a matte blur effect, which prepares the skin, controls shine, blurs pores and expression lines, and ensures makeup hold for up to 10 hours; and Easy Mate lipsticks, with a velvety finish in a lightweight, comfortable texture that delivers pigment from the first application.
*DERMA – Brazilian Society of Dermatology – https://sbd.org.br/campanha/2024/05/07/derma-brasil-revela-caracteristicas-regionais-de-cuidados-com-a-pele/
**2,523 consumer reviews on the brand’s e-commerce platform state that they recommend Make B. Mate Salicylic foundation, reaching a 97% recommendation rate. Data from November 2025.
***Tests showed a long-lasting matte effect (97%), consistently perceived by research participants. In addition, the product delivers an immediate result, mattifying the skin in seconds.
