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New global film from Audible by Fold7

Roastbrief by Roastbrief
January 2, 2025
in Agency, Brands, Campaign
Reading Time: 5 mins read
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New global film from Audible by Fold7
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The new work is a continuation of Audible’s first global brand campaign ‘There’s more to imagine when you listen’ which launched in June 2024. You can see the first iteration of the campaign here

This extended iteration is focused on driving brand love and listening for Audible’s extensive wellness slate. Aiming to connect with audiences through the same creative and linguistic devices, driving discovery and exploration of their wellness category. 

The campaign continues to explore the transformative power of audio storytelling and the ways it can spark imagination. It emphasises how listening to Audible immerses us all in extraordinary worlds, changing our mood, perceptions, views – while engaging in routine daily activities.  

The new film Zen Commute brings two worlds together with a film that immerses us in the eternal while linking us to the everyday with a reality check and a touch of humour. 

FILM CREDITS – ‘Zen Commute’
Creative Agency Fold7
Executive Creative Director Dave Billing
Writer/Creative DirectorLucy Aston
CreativeDan Burkitt
CreativePhilippa Baines
Senior ProducerEmily Hendrey
Business Director James May
Senior Account DirectorToby Moore
Account ManagerIssy Webster
Chief Strategy OfficerYelena Gaufman
Senior DesignerBen Gibbons 
Design DirectorAlex Gill 
Head of Creative ServicesMaggie Roberts 
Production Company Partizan 
DirectorAntoine Bardou-Jacquet
MD & Exec ProducerJenny Beckett
Head Of ProductionElla More O’Ferrall
ProducerDavid Stewart
Production ManagerCharlie Scannell
DOPChristophe Beaucarne
Production DesignerAlexandre Vivet
Art Director (Thailand)Thor Taweepasas
Service Production CompanyTA PROD
Service Co Exec ProducerChristophe Guyot
Service Co ProducerAir Charoenrat
EditorManuel Coutant 
Post ProductionElectric Theatre Collective
Head of CG, VFX SupervisorEd Shires
Head of 2D, VFX SupervisorIain Murray
ColouristLuke Morrison
Exec ProducerAntonia Vlasto
Senior ProducerLuke Rzewnicki
Sound Studio750mph
EngineerSam Ashwell
MusicTwenty Below Music
KV Creds – ‘Blossom Train’ & ‘Toy Town’
Executive Creative Director Dave Billing
Creative DirectorLucy Aston
Creative Director Jess Ardizzone
Senior CreativeDavid O’Brien
Senior CreativeChris Bennett
Senior Account Director Toby Moore
Senior Account Manager Meg Hugill 
Design Director Alex Gill
Motion DesignerSteve Hill 
Creative ArtworkerShnar Songprasert
Lead Motion DesignerBen Gibbons
Senior Integrated ProducerEmily Henderson
Project Director Katie Bayley
Senior Project ManagerLaine Barber
Production Company Electric Theatre Collective 
Director Stefano Ottaviano 
Executive Producer Laura Ayesha Northover 
Live Action Producer Nailah Blissett 
Executive Post Producer Madga Krimitsou
Post Producer Saskia Delius
Lead Motion Graphics Designer Simone Giorgetta 
Junior Motion Graphics DesignerUti David 
DOPPeter Bishop 
VFX SupervisorDenis Reva 
Service Production CompanyGrandma Production Services 
CG Leads Edward Shires 
2D Artist LeadBen Turner 
2D ArtistAmy Smith & Rafaila Raykova Vormitagg 
CG teamMatilde Vinther & Vaclav Cizkovsky 
Colourist Andi Haw Shuan Chu 
KV Music 
Echoic Music/Sound Design Partner 
Director David Johnston 
Creative Director Tom Gilbert
Producer Sion Williams 

 Radio credits

ProducerIzy Brand
Tags: agencyAudibleBrandscampaignFold7
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