Mother Tongue Design (MTD) is a design-led creative agency based in Mumbai.
Rooted in the Indian context, we partner with organisations, institutions, and brands navigating growth, change, and complexity. Our practice is built on clarity, bringing strategic focus and creative depth to help brands scale through culturally immersed, custom brand experiences.
They see design as a living, evolving language shaped by context, culture, and choice. We help brands define their distinct voice and visual world, grounding strategy in insight and translating it into cohesive systems that resonate across touchpoints.
Their multidisciplinary team brings together brand strategy, identity, packaging, wayfinding, digital platforms, campaigns, and emerging media such as AI. Since 2015, we have worked with category leaders and ambitious brands such P•TAL, Forest Essentials, Vahdam, The Ballard Pier, Maska, Tiger Tales, among others. As the creative force behind these brands, we build brand worlds from the ground up, helping reset category benchmarks and expand cultural impact.
Their work spans lifestyle, fashion, hospitality, F&B, real estate, furnishings, and consumer brands, across both mass and premium contexts. They work with brands that are clear in expression, differentiated in voice, and adaptive to evolving cultural and market landscapes.
At Mother Tongue Design, their role is to shape brands with meaning and resilience, so they hold their own today and evolve with purpose tomorrow.
Mother Tongue Design has been recognised by e4m and the India’s Best Design Awards (2024).
For more information, visit: https://www.mothertonguedesign.com/
