Lois Kettlewell, Jenny Mitton, Nicola Murray and Ross Watson promoted to Managing Partners with Bukola Garry joining in a newly created Head of Cultural Impact role.
New roles reflect the M&C Saatchi Sport & Entertainment’s position as the leading passion marketing agency.
London, 27th September 2023 – Award-winning marketing agency, M&C Saatchi Sport & Entertainment, has announced a significant upweighting to its leadership team alongside a pivotal hire in the cultural impact space. The appointments come in the wake of the agency’s most successful year to date with revenues up 20% year on year.
Four Managing Partners, Lois Kettlewell, Jenny Mitton, Nicola Murray and Ross Watson, have been appointed from within to drive the agency’s continued trajectory of growth. Jenny Mitton and Ross Watson will oversee the agency’s sport team with Lois Kettlewell and Nicola Murray running the Entertainment division. They will also steer key areas of the business such as women’s sport, production, experiential, social & creative output. The partners join the SLT and report into UK CEO, Jamie Wynne-Morgan.
The newly created role, Head of Cultural Impact, sees the exceptional Bukola Garry join the business from Adam&Eve. Garry brings a wealth of strategic & behavioural change experience to the agency. She will lead the agency’s ‘Step Up’* offer and integrate diversity and inclusion across the agency’s output, continuing the agency’s commitment to making passions more inclusive. The agency has long delivered purpose-led campaigns including Coca-Cola’s ‘Where Everyone Plays’ campaign, ‘It All Starts with a Chance’ with Barclays
and most recently Absolut’s culture campaign, ‘The Absolut Choir’, which raised the volume of topics including body positivity, disability awareness and trans rights.
UK CEO, Jamie Wynne-Morgan comments: ‘This is a really exciting time for us an agency; welcoming in a new era of leadership, creating a defining Cultural Impact role, and growing our powerhouse team of passion specialists. As a discipline neutral, passion marketing agency, our offering for clients is constantly evolving as we tap into new areas of growth. The elevation of the four partners, accompanied by Bukola, reflects this, as we continue to push the boundaries of our creativity and remain the leading passion marketing agency in our space’.
M&C Saatchi Sport & Entertainment was this year awarded Sport Industry’s Agency of the Year for the seventh time, UK Sponsorship Large Agency of the Year for the third time and ranked amongst Europe’s Top 50 Inspiring Workplaces. Its client list now tops 60 global brands, with retained clients including adidas, Absolut, Barclays and Heineken. As a result of an impressive haul of new business wins, the agency doubled its profit in 2022 and has since grown its team from 65 to over 100 staff.