Cornett, a leading full-service advertising agency, has announced the appointment of Kate Schifferdecker as Vice President of Client Partnerships. With a wealth of experience as a strategic adviser, Kate is poised to drive impactful results for global brands across the consumer packaged goods (CPG), retail, lifestyle, food, and spirits sectors.
Kate excels at setting a visionary agenda, executing innovative ideas, and harnessing data to provide actionable insights and transformative business intelligence. Her impressive track record includes collaborations with industry giants such as McDonald’s, Unilever, Starbucks, and Kimberly-Clark.
Before joining Cornett, Kate held the position of Executive Vice President and Client Relationship Lead at Golin, and previously served as Senior Vice President at Edelman. In her new role, she will focus on enhancing client relationships through executive-level partnerships, leveraging a deep understanding of each client’s business needs while collaborating closely with both client and agency teams to deliver top-tier creative solutions.
“Kate will be a key partner to our clients,” stated Christy Hiler, Cornett’s Owner and CEO. “Her expertise in blending creativity with media strategies is essential for building strong brands and driving business growth.”
Cornett is committed to helping brands unlock their full potential by maximizing creative and media investments through a strategic mix of earned ideas and paid campaigns.
