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Jungle Creations appoints Executive Director of Publishing Revenues to drive commercial growth across its media network

Roastbrief by Roastbrief
December 8, 2025
in Agency, People
Reading Time: 2 mins read
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Jungle Creations appoints Executive Director of Publishing Revenues to drive commercial growth across its media network

(Left to right) Phoebe Bright Fuller, Director of Client Partnerships, Caroline Fenner Executive Director of Publishing Revenues, Siobhan McDade, Chief Publishing Officer

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London, 08.10.25: Jungle Creations today announces the appointment of Caroline Fenner as Executive Director of Publishing Revenues, joining the business on Monday 8th December.

Reporting to the company’s Chief Publishing Officer, Siobhan McDade, Caroline will lead the commercial growth strategy for Jungle Creations’ publishing division. Fenner will be responsible for accelerating brand partnership and new revenue lines across Jungle Creations’ portfolio of owned media brands, including Twisted, VT and Four Nine. Her remit covers revenue leadership, commercial innovation, partner development and maximising monetisation across social, digital and emerging platforms.

Caroline joins from PinkNews, where she served as Chief Revenue Officer. Before that, she was Commercial Director for BuzzFeed UK and EMEA, overseeing the commercial performance of BuzzFeed, HuffPost, Tasty and Seasoned. 

She also spent more than a decade in senior commercial roles at Dennis Publishing, leading revenue across The Week, MoneyWeek and The Week Junior. Earlier in her career she held positions at the Daily Telegraph and the Evening Standard, including commercial work on the launch and growth of London Lite.

Jungle Creations’ decision to appoint Caroline comes at a time of significant momentum for its media network, which has delivered a 32 percent uplift in revenue in 2025. This growth has been powered by a renewed strategic approach, real-time audience insight and the expansion of diversified revenue streams for client partners.

Commenting on her appointment, Caroline Fenner said: “Joining Jungle Media is a chance to bring together everything I’ve learned about growing publisher revenue and apply it to a group of brands with real momentum behind them. What really attracted me to the role was the opportunity to help scale the commercial strategy across Twisted, VT, Four Nine and Jungle’s wider partnerships network, building on the strong results the team has already achieved.

“My focus will be on deepening relationships with advertisers, developing new revenue streams and making sure we are maximising the commercial potential of the media brands. It’s an exciting moment for the business and I’m looking forward to shaping the next phase of growth in a way that’s ambitious, practical and rooted in what audiences and partners actually need.”

Siobhan McDade, Chief Publishing Officer at Jungle Creations, added: “2025 has been a landmark year for the Media Network. We rebuilt our publishing approach from the ground up, used real time data to power audience growth, diversified our revenue streams and increased overall revenue. We created standout content, launched new products and firmly put our publishing brands on the map.

“As we move into the next chapter, strengthening our commercial leadership is an important part of scaling what we have built. Caroline brings two decades of experience across some of the most influential media brands in the UK. Her knowledge of commercialising news, combined with her record of transforming revenue performance, makes her an ideal addition to the team. She will play a central role in accelerating the growth of our media brands and expanding the value we deliver for partners.”

Tags: agencyExecutive DirectorJungle Creationspeople
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