Jessica Harold, a seasoned retail specialist, has been appointed to the position of group creative director at The Brand Agency Melbourne.
Harold brings with her a wealth of experience and expertise in the retail sector. Previously serving as creative director at Coles Group’s specialized marketing agency Smith Street (part of DDB), she demonstrated a strong passion for retail. Prior to her role at Smith Street, Harold held the position of creative director at Big Red for seven years and was also creative director at AJF Partnership.
Expressing her enthusiasm for joining The Brand Agency team, Harold remarked, “They’ve got a culture that aligns with mine. They are all about growing client businesses and delivering results.”
Jim De Giorgio, managing director of The Brand Agency, anticipates that Harold’s appointment will inject new energy and perspective into the agency and its projects. He commented, “Jess has an outstanding track record of building brands and driving sales results. She’s worked on some of Australia’s highest-profile retail brands and is the perfect fit for our agency and our clients.”
The Brand Agency, a part of WPP, continues to expand its capabilities with the addition of talented professionals like Jessica Harold.
