Leeds, 09th July 2025: Integrated global creative agency, IMA, today welcomes a new Creative Director, Orlaith Conlon, to its creative team.
The appointment follows the promotion of Ben Ducker to Executive Creative Director and the launch of IMA’s new proposition, centred on a revitalised mission: Creating connections people buy.
Joining IMA from McCann Manchester, Orlaith brings nearly a decade of experience shaping standout campaigns and social-first ideas for brands including McCain, Santander, Aldi Ireland, Smyths Toys and Matalan.
Her role will involve leading creative briefs and adding her unique expertise to the wealth of clients IMA manages for bespoke creative services.
Orlaith has previously been a judge for Creative Circle, and earlier this year was a speaker at the inaugural MAD//Up North, offering advice on effectiveness in social through defining brand behaviours and leveraging bravery.
Orlaith Conlon, Creative Director at IMA said, “IMA’s got big plans, and I’m here to turbocharge them. I’m ready to lead the creative, back bold, conceptual thinking, and push the work into exciting new places. There’s a buzz in the air, and I can’t wait to jump right in and make some noise.”
“Orlaith joins us at a defining moment, under the focus and united ambition of our new proposition and brand re-fresh”, added Ben Ducker, Executive Creative Director at IMA. He continues, “Orlaith joins our team as a CD, bringing the hunger and hustle we need. She will help to continue our mission to be a global creative agency with a reputation for effective and emotive work that disrupts, entertains, and delivers change. I’m excited to welcome Orlaith to this new era for IMA and know she will bring our clients the energy and ambition they need in a forward-thinking creative partner.”
