São Paulo, January 2025 – Gray announces the award of the Osesp – São Paulo State Symphony Orchestra account. The agency will be responsible for developing the institutional and box office campaign, in addition to the brand’s communication strategy for the year 2025.
“For us, working with Osesp will be an opportunity to give back to society. We will help them achieve their audience engagement goals and create campaigns that touch people’s hearts”, says Manir Fadel, CEO and CCO at Grey.
With 70 years of existence, Osesp is one of the largest cultural institutions in Latin America. It is internationally recognized for its artistic excellence, its commitment to musical education and its programs to disseminate and democratize access to culture.
“We trust that Grey’s boutique agency model will bring us results through creative and efficient communication. We are excited about the new partnership!”, says Mariana Stanisci, Superintendent of Communications and Marketing at Fundação Osesp.