Chanel’s latest fragrance campaign for Gabrielle Chanel L’Eau casts a radiant spotlight on top model Rianne van Rompaey. Captured by photographer Sølve Sundsbø, the ad showcases Rompaey amidst a luminous setting, her shimmering dress reflecting the elegance of the fragrance. Soft, golden lighting enhances the ethereal ambiance of the backdrop.
Gabrielle Chanel L’Eau interprets the iconic scent with a sparkling, fruity twist. The campaign’s visuals, from Rompaey’s serene presence to the delicate shimmer of her attire, echo the fragrance’s refined composition.

Central to the perfume are four exquisite flowers: jasmine, orange blossom, ylang-ylang, and Grasse tuberose, each contributing a distinct note to its bouquet. Fruity and berry accents add a playful dimension, embodying the complexity of the modern woman.
This campaign follows Chanel’s recent debut of the Chance perfume ad, continuing the brand’s tradition of crafting luxurious and evocative scents. Rianne van Rompaey also stars in a short film directed by Sundsbø for Gabrielle Chanel Essence, complemented by tranquil ambient music.