In Portugal, every year, thousands of people find themselves needing to choose a new path. A path of renewal and transformation that isn’t always easy to navigate. That’s why, this Christmas, FNAC decided to show how a new start, a new dream, or a newfound passion can arise from the magic of a thoughtful gift. A FNAC gift that inspires reinvention.
This creative concept speaks to both the giver and the receiver. It’s about the person who carefully considers, with detail and affection, what their loved one might need, and finds the gift that will inspire a fresh outlook on life and spark a new beginning. This approach aims to bring a renewed sense of magic to the holiday season and reflect on how a gift can also be a gateway to the future.
