Brussels, 20 May 2026: Celebrating 30 years of marketing effectiveness, the European Association of Communications Agencies (EACA) and Effie Awards Europe are proud to unveil the distinguished jury for the 2026 competition. Bringing together leading voices from across the industry, the jury will rigorously evaluate the work that proves its effectiveness, sets new benchmarks, and reflects where marketing in Europe is heading. The winners will be revealed at the Awards Gala on 3 December in Brussels – an unmissable celebration of creativity, effectiveness, and enduring impact.
This year’s Effie Awards Europe jury will be co-chaired by Julien Barraux, Chief Creative Officer at The Magnum Ice Cream Company, and Miriam Plon Sauer, Global Chief Strategy Officer at AKQA.
“Great marketing is about connecting with people in a meaningful, tangible way to create real business results. I’m looking forward to being part of the Effies and celebrating the work which proves effectiveness is the true currency of modern marketing,” said Julien Barraux.
Miriam Plon Sauer added: “The best creative work in our industry does two things at once: it moves people and it moves business. The Effies celebrate the work that actually proves it, and I’m truly excited to co-chair the awards that celebrate exactly that.”
The Effie Awards Europe jury will bring together almost 400 industry professionals from more than 30 countries across Europe and beyond. Drawing on their diverse expertise, entries will be evaluated against the Effie framework: Challenge, Context & Objectives; Insights & Strategy; Bringing the Strategy & Idea to Life; and Results.
The Call for Entries officially opens on 3 June, inviting the industry to submit the work that defines effectiveness today.
Check out the full jury list & profiles
Key Judging Dates:
First Round: online judging, 25 September – 4 October
Second Round: virtual judging sessions, 19 – 27 October
Grand Effie Jury: 3 December in Brussels to select the year’s most effective and impactful work.
For more information on the call for entries, please visit effie-europe.com.
The Effie Awards Europe are organised by the European Association of Communications Agencies (EACA) in partnership with Kantar (Strategic Insights Partner), Google (Programme Partner), REBORRN (Content Partner), ACT Responsible and the Ad Net Zero.
