31 Mar 2024 (9AM) – Durex Malaysia once again is making its April Fools presence by launching their first-ever Durex Energy Drink on 1 Apr 2024. This all-new Durex Energy Drink is specially crafted to boost energy levels and enhance intimate experience.
Durex continues to be revered by social media users and is well known for their April Fools antics. They have bamboozled audiences before from their April Fools prank from 2018 where they rolled out different flavours (Durex Smoked Sausage) & Durex Mala HotPot in 2019
Durex, this year is taking a step further AGAIN by introducing an energy drink that consists of different local flavours for everyone & anyone that is “thirsty”; 18+ of course.
At the end of the day, we know it is an April Fools Prank after all.
THE REVEAL
Find a reason to smile with Durex Energy Drink on APRIL FOOLS. Campaign images can be downloaded here.
“Injecting excitement into life is essential, and that’s exactly what Durex aims to do. With a playful prank for April Fool’s Day, Durex brings a whole new meaning to the occasion. Think of it as an invigorating energy drink that fuels us with boundless joy, laughter, and happiness. Durex, your trusted companion, is here to make every moment in life truly meaningful!” – Jerome Goh (Head of Marketing OTC & Intimate Wellness MYSG)
