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Dig & Dig Launches into the UK Following U.S. Success, as Demand Grows for AI- first Discovery

Digital and social agency expansion comes as brands adapt to a new era of discovery shaped by social platforms, creators, and AI-powered search

Roastbrief by Roastbrief
July 14, 2026
in Agency, Innovation, Technology
Reading Time: 2 mins read
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Dig & Dig Launches into the UK Following U.S. Success, as Demand Grows for AI- first Discovery

Hayley Jones and Matt Raven

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London, 14 July, 2026. Digital and social agency Dig & Dig has expanded its international footprint, opening a London office to bring its AI-first approach to search, content and discovery to the UK market.

Headquartered in Boston, Massachusetts, the agency supports a wide range of B2C and B2B brands, including Victoria Beckham Beauty, Risk Ledger, and Mezmo, navigating a rapidly shifting digital landscape, where discovery is shaped not just by search engines, but by social platforms, creator ecosystems and AI-powered tools.

Combining expertise across search, social, content, digital PR and analytics, Dig & Dig helps ambitious brands understand how modern discovery really works – from how audiences search and scroll, to how algorithms and generative engines surface content, to how culture drives conversation. By bringing together data, platform insights and creative thinking, it builds strategies designed for how people actually find and engage with brands today, helping clients move from unseen to unmissable.

Commenting on the agency’s UK expansion, Matt Raven, EVP, Dig & Dig, said: “What I’ve learned building Dig & Dig in the U.S. is that modern discovery doesn’t reward specialists working in silos, it rewards teams that think across search, social, creator and AI surfaces as a single discipline. That philosophy is behind every U.S. win we’ve had, and expanding into the UK lets us take more ambitious brands from unseen to unmissable, wherever they compete.”

Hayley Jones, EVP, Digital & Social at Dig & Dig, added: “This is a really exciting moment for us as we continue to evolve our digital and social offering in line with how people now search, discover and engage with brands. The launch of Dig & Dig in the UK reflects the growing demand for social-first, AI-informed strategies that help brands stay visible and relevant in a rapidly changing landscape.”

The UK launch marks the next phase of Dig & Dig’s growth, as it continues to scale its offering for brands looking to compete globally – and win – in an AI-first world of search and discovery.

Tags: agencyaiAI- first DiscoveryDig & DiginnovationtechnologyU.S. SuccessUK
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