We’ve just launched our first-ever ad campaign, “Your Future, Your Choice”, a bold and satirical take on today’s financial struggles, positioning Bitcoin as an alternative to the status quo.
We’ve produced two short films that use sharp humor and relatable scenarios to highlight the everyday frustrations of rising living costs and the difficulty of growing savings. The campaign delivers a powerful message: Don’t get bullied by inflation. Don’t get bullied for wanting more.
Our co-founders, Dina Sam’an and Talal Tabbaa, sum it up perfectly:
“Bitcoin is humanity’s first purposefully engineered money, designed to preserve and appreciate in value, unlike fiat money, which continuously depreciates. It represents hope for everyone struggling with the rising cost of living, offering an alternative way to save their time and energy.”
