London. 27th July 2026: Center Parcs’ today announces the appointment of Pink Neon as its PR and creator agency on a retained basis.
The UK and Ireland’s leading short-break provider welcomes over 2.4 million guests each year across its six villages based in the UK and Ireland, with a seventh village in the Scottish borders, now in development.
Pink Neon, founded in November 2025 by Chris Stevenson, in partnership with Neverland co-founders Simon Massey and Jon Forsyth, has already established a client list including brands such as Bright Horizons, Bernard Matthews, Little Lion Entertainment and Snowsport England and now adds Center Parcs to its roster.
Pink Neon will now work closely with Neverland, Center Parcs lead creative agency, to deliver fully integrated marketing services to the business.
Sara Holt, Chief Marketing Officer at Center Parcs commented: “Center Parcs is an incredible business with deep guest loyalty, unrivalled occupancy and an amazing story to tell so it needs special agency partners. The Pink Neon team showed a passion and deep understanding of our business and working closely with Neverland, they’re going to deliver culturally connected earned media campaigns and a creator strategy that will be a game changer for our business.”
Chris Stevenson, CCO at Pink Neon said: “As a Center Parcs lifer, this is a very special brief. The passion and pride Sara and the team have for the business is infectious and inspiring. Pink Neon and Neverland together deliver the dream; Fully integrated campaigns, bold, culturally resonant creativity and a deep understanding of this amazing business and its guests.”
Pink Neon start with immediate effect working closely in partnership with the Center Parcs in-house team led by Center Parcs Head of Corporate Communications & PR, Simon Kay.
