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Celebrate Lunar New Year at The Bellevue Collection with Vibrant Cultural Performances and Activities

Welcome the Year of the Snake with a day of music, dance and family-friendly fun in Bellevue Square's Center Court

Roastbrief by Roastbrief
January 10, 2025
in Campaign, Creativity
Reading Time: 2 mins read
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Celebrate Lunar New Year at The Bellevue Collection with Vibrant Cultural Performances and Activities
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BELLEVUE, Wash., Jan. 10, 2025 // To ring in the Year of the Snake, The Bellevue Collection’s annual event returns on Saturday, Jan. 25, 2025, transforming Bellevue Square into a colorful showcase of culture and tradition. From 11 a.m-6 p.m., guests can enjoy hands-on activities and live performances of dance, music, martial arts and more that honor the rich traditions of Lunar New Year. The festivities are made possible through partnerships with the Seattle Chinese Culture and Arts Association (SCCAA) and The Overseas Community Affairs Council and Republic of China (Taiwan).

From the captivating Lion and Dragon Parade to engaging crafts and cultural displays, the event offers something for everyone to enjoy. The day’s activities for all ages include:

  • Live Stage Performances at Bellevue Square’s Center Court: Enjoy martial arts, music, dance and visual arts on Saturday, Jan. 25 from 11 a.m.-6 p.m.
  • Cultural Activities: Explore arts and crafts, Chinese calligraphy, traditional knot tying, giveaways and more on Saturday, Jan. 25 from 11 a.m.-5:30 p.m.
  • Décor and Displays: From Jan. 13 to Feb. 2, experience Lunar New Year décor throughout Bellevue Square and capture the moment in front of a festive backdrop with large cherry blossom trees at the photo pop spot.
  • Interactive Photo Ops: Discover three unique augmented reality photo opportunities celebrating Lunar New Year and download your photo!

At Bellevue Square’s Center Court, guests can enjoy red and gold décor, hanging dragons and an interactive screen that explores traditions from Chinese New Year, Vietnamese New Year (Tết) and Korean New Year (Seollal).

“This annual celebration is a cherished tradition brimming with color, movement and joy,” says Jennifer Leavitt, senior vice president of marketing for The Bellevue Collection. “It’s a time to come together, immerse ourselves in rich cultural experiences, and celebrate the diversity that makes our community truly extraordinary.”

For more information on the daylong celebration at The Bellevue Collection, visit the website at bellevuecollection.com/lunarnewyear and download imagery here, photo credit Chance Merchant Photography.

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