PHOENIX – (Jan. 21, 2024) – Carvana, an industry pioneer for buying and selling used cars online, today announced a new chapter in its collaboration with Kristen Bell and Dax Shepard. The duo stars in a brand-new commercial highlighting how Carvana’s intuitive platform makes finding and buying your next car easier than ever, no matter how you shop.
“Kristen and Dax’s comedic chemistry captures what makes Carvana unique: a stress-free car-buying experience tailored to everyone’s style,” said Ryan Keeton, Carvana’s co-founder and Chief Brand Officer. “Whether you’re quick to decide like Kristen or a meticulous researcher like Dax, Carvana’s tools empower all of our customers to confidently find the right car, their way.”
Developed by Carvana’s in-house creative team, the campaign showcases Bell and Shepard’s trademark humor as they browse Carvana’s expansive inventory with their own distinct approach. In a comedic twist, both independently choose the same vehicle, proving that great minds really do think alike and demonstrating the ease of finding the perfect vehicle match with Carvana.
This campaign will reach audiences nationwide across digital and broadcast platforms in the coming weeks. By offering best-in-class digital tools and transparency in every step, Carvana ensures that customers can make informed decisions on their own terms and confidently purchase their next vehicle online with ease.