Burger King Invites Everyone to Order through Its App with OOH Campaign

With BK app delivery, every home can be the Home of the Whopper in campaign from Publicis Montreal

Everyone loves a Whopper. Thanks to the Burger King app’s delivery feature, you can get one brought right to your door and tame that all-too-familiar Whopper craving. 

Burger King knows that there is no place like home, the only other place on earth where we can truly be ourselves, no makeup, no bow tie and no one judging us. That’s why, now, Burger King claims that ‘Every home can be the Home of the Whopper’! The new Burger King campaign from Publicis Montreal aims at anyone with a smartphone or a tablet, being a tech savvy or not, just anyone who can’t stay away from the iconic Whopper sandwich to get it from the BK app delivery. The beef patty is flame-grilled to perfection in a soft sesame seed bun with freshly chopped onions, tomatoes and lettuce and can be enjoyed from the comfort of your home.

“Nothing beats a Whopper, the taste of our flame-grilled patty is hard to resist and many of our guests just can’t wait to get their hands on the iconic Whopper,” said Iwo Zakowski, global head of brand marketing, Burger King. “With the Burger King app delivery feature, we want to make it easier than ever to ‘Have it Your Way’ and conveniently delivered at home.”