London, UK [13 March 2026] – Beyond, the independent creative and media agency, today announced its appointment by Mizkan Europe, a global leader in vinegars and condiments, to manage all media and creative responsibilities for its extensive brand portfolio. The appointment follows a direct pitch process managed internally by Mizkan Europe.
Beyond will now oversee strategic media planning and buying, alongside creative development, for all Mizkan Europe brands, including beloved household names such as Branston Pickle and Sarson’s vinegar.
Simon Lock, Marketing Director at Mizkan Europe said of the appointment, “We were looking for an innovative agency partner that could credibly and expertly handle both our media and creative requirements, in a way that was collaborative, more streamlined, and focused on return on investment. Beyond demonstrated a clear understanding of our vision and the integrated approach we believe is essential for our brands’ continued growth.”
Jonny Ray, Partner | Client Growth + Innovation at Beyond commented, “We’re so excited to get going with such a progressive client that sees the value and opportunity in working in new ways for the new world. Mizkan Europe has an incredible portfolio, and we look forward to combining our nous in media and creative to power-up their brands to resonate with consumers and drive significant impact.”






