BBN Introduces Two Agencies to its Global Partnership

Multi-time B2B Agency of the Year Park & Battery and innovation agency Nuvola Cloud Solutions expand BBN Partnership’s expertise and global reach

LONDON, AUGUST 15, 2024: BBN International, the world’s B2B agency, is delighted to announce that Park & Battery headquartered in California, USA, and Poland’s Nuvola Cloud Solutions have joined its international partnership, expanding BBN’s already broad expertise and global reach, and scaling its presence in eastern Europe.

BBN offers international clients a unique, one-agency experience by drawing on an extensive and diverse pool of talent of partners based in 71 locations in 31 countries. Each partner retains its independent status, but through BBN can pitch for and work collaboratively with other partners on larger domestic, regional and global B2B briefs.

With the addition of these agencies, BBN now boasts a unique pedigree of B2B creativity and executional excellence – as evidenced by the recent Association of National Advertisers (ANA) B2 Awards, where BBN partners collectively won nearly 15% of the total 128 awards presented – more than any other agency or group.

Additionally, in the past three years, BBN partners: Bader Rutter, True and new member Park & Battery have collectively won half a dozen B2B Agency of the Year honours globally.

“Park & Battery and Nuvola Cloud Solutions are two brilliant agencies in their home markets who bring fantastic specialisms and expertise to our international partnership, strengthening our presence globally and providing further depth to our offer,” says Annette Poyser, BBN Executive Director. “Both of these agencies will be key players in our partnership where we pool resources to solve client problems wherever they require marketing services across the world.”

Park & Battery is one of the world’s most awarded B2B agencies, named AdWeek’s 2024 B2B Agency of the Year, as well as Association of National Advertisers (ANA) B2B Agency of the year of 2024 and 2023. With headquarters in Oakland, CA and hubs in New York City, Chicago, Salt Lake City, Miami, Toronto and the UK, Park & Battery recently ranked as the #1 Rising Star agency in the B2B Marketing 2024 US Agencies Benchmarking Report. The agency serves B2B, B2C, Fortune 500 and growth-stage brands including Thermo Fisher Scientific, Meta, UBS Wealth Management, The Oakland Roots Football Club, AECOM and Esquire Bank.

“To say that we are in esteemed company with BBN is an understatement – we are excited to be working together with these elite agencies to give our clients and BBN’s clients a true best-in-class agency offering,” says Park & Battery CEO Ted Kohnen. “BBN enables us to scale with our clients globally, while working with talented experts worldwide who share our values and our commitment to excellence.”

Nuvola Cloud Solutions specialises in comprehensive, end-to-end digital marketing services for businesses. The agency excels in the areas of implementing and managing digital marketing, AI, CRM and marketing automation solutions, providing clients with integrated solutions designed to enhance business efficiency and faster growth. The agency’s Data AI Campaign product revolutionises strategies for increasing sales through modern IT and telecoms tools based on AI. This unique solution enables customers to maximise the potential of their business, increasing competitiveness in the market.

Marcin Stawowczyk, CEO and principal at Nuvola Cloud Solutions, says: “We are looking forward to putting our ground-breaking technology solutions at the service of brands across the world, and helping international brands succeed in Poland. Along with my co-partner, we have made a commitment to excel in digital marketing, AI, CRM and marketing automation and we offer clients integrated digital marketing which improves their efficiency and helps them grow faster and stronger. We’ll use our proprietary tool Data AI Campaign, which boosts sales through IT and telecoms tools based on AI, to help BBN’s global clients thrive.”