Anna Rotholz Management becomes Rotholz Reps–––adding Eli as a partner
and rebranding the rep firm founded by Anna in 2019.
New York, NY, Wednesday, October, 2023 –––– Anna Rotholz of independent representation firm Anna Rotholz Management is pleased to announce the addition of Eli Rotholz as partner, along with a name change to Rotholz Reps. The dynamite sibling duo will retain its current, diverse roster of creative production and post-production companies that includes MADRE, Consulate, and Chromista, along with new additions Public Record, OB42, and Alkemy X.
Says Anna, “This is something Eli and I have been thinking about and wanting to do for a long time. The time is finally right, and I am so excited for this next chapter together.”
Says Eli, “This has been a long time coming. Partnerships are based on trust. Who can you trust more than someone you’ve known forever?”
Anna and Eli each started in the advertising business as junior independent reps at Ziegler Jakubowicz. Prior to joining forces with Anna, Eli served as Director of Business Development for Alkemy X during the last five years, where he built the company’s director roster and headed sales. Before founding her own management company, Anna held positions including head of East Coast sales at Union Editorial, Head of Sales for Believe Media, and Sister at The Family, the representation firm founded by Diane Patrone and Chris Zander.