American Honey Whiskey has selected Chicago-based creative agency Someoddpilot as their new Creative Agency of Record, following a competitive review process.
A new brand under the Campari Group portfolio, Someoddpilot will help American Honey expand its audience and build on existing brand equity with a new brand identity and multi-year brand campaign.
“We are thrilled to partner with American Honey, a bold and expressive brand with huge potential,” said Annika Welander, COO and Co-Owner at Someoddpilot. “Together, we’re excited to craft a future that captures its unique spirit and introduces American Honey to a new generation of whiskey drinkers.”
This announcement comes on the heels of AOR appointments for the agency with national brands like Kettle & Fire, TravelPro, Darn Tough, SKYY Vodka, and the Chicago Fire soccer team in 2024.
