NEW YORK, April 22, 2025 // 5WPR, one of the largest independently-owned PR firms in the U.S., announces the continued expansion of its franchise marketing and PR practice, highlighted by the recent addition of national franchise brand everbowl to its growing client roster. The signing underscores 5WPR’s leadership in delivering integrated digital marketing and public relations solutions to franchise organizations nationwide.
Building on a strong foundation of franchise expertise, 5WPR has represented leading names across industries, including Camp Bow Wow, Crunch, H&H Bagels, I Love Kickboxing, K-Pot, Paris Baguette, Retro Fitness, Tony Roma’s, Uni K, Zoom Room, among many others. The agency’s franchise marketing and PR team understands the complexities of balancing brand consistency with localized execution and is uniquely positioned to support both franchisors and franchisees with full-scale, customized strategies.
5WPR’s franchise-focused digital marketing and PR services are designed to increase brand visibility, drive franchise development, and enhance customer engagement. The agency provides end-to-end support that includes national and local digital PR campaigns, paid media strategies for lead generation, comprehensive social media management, crisis management, email marketing and CRM development, website design and optimization, content marketing, influencer partnerships, and tailored franchise development marketing.
“In today’s competitive landscape, franchises need more than a recognizable name, they need a compelling, cohesive presence that resonates across digital platforms and local communities,” said Paul Miser, Executive Vice President & Group Director, Digital at 5WPR. “Our clients rely on us to deliver both cutting-edge digital marketing expertise and strategic public relations programs that build credibility, foster consumer connection, and drive real business growth. We know how to tell their stories in ways that matter, online, in the press, and in every market they operate.”
With a team deeply embedded in the franchise space, 5WPR continues to build customized, agile strategies that support clients at every phase of their growth. The agency’s work within the franchise category reflects its broader commitment to supporting brands at scale while maintaining a sharp focus on local relevance. For more information on 5WPR’s franchise digital marketing and PR services, connect with the team here.
About 5WPR
5WPR is a full-service PR agency known for cutting-edge programs that engage with businesses, issues, and ideas. Founded in 2003, 5W has been named a top US and NYC PR Agency by leading industry publication O’Dwyer’s, as well as awarded Agency of the Year in the 2024 American Business Awards®, and continuously brings leading businesses a resourceful, bold, and results-driven approach to communication. The agency has more than 250 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and Digital Marketing (Social Media, Influencer, Paid Media, SEO). In addition to its business accolades, 5W was named to the 2024 Digiday WorkLife Employer of the Year list. For more information and to join our team visit 5W Careers.
