Says Christie Hampton, MD, Tourism Snow Mountains: “Shooting a summer campaign in May in the Snowy Mountains was never going to be an easy task! Temperatures were starting to plummet and snow was a very real possibility. Charlie and the team from JimJam along with the courageous crew from Knack Studios kept the dream alive and delivered a campaign everyone in the Snowy Mountains can be immensely proud of. I would also like to thank the many locals who were involved in the shoot, both as cast and crew. Their contributions gave our content a sense of authenticity that will inspire our audience and encourage them to experience adventure at the highest level.”
Says Charlie Cook, CD, JIMJAM: “Launching a completely different summer experience in the Snowies was an exciting and precarious challenge. When everything could’ve gone wrong, almost everything went right, must’ve been an altitude thing – thanks again to the Knack team, Christie Hampton and that stills guy Tyson Millar wasn’t too bad either.”
Tourism Snowy Mountains – Client
Marketing Director – Christie Hampton
Leonards Advertising – Media Agency
Integrated Media and Marketing Director – Geraud Montigny
CEO – Kate Faithorn
JimJam Ideas – Creative
Executive Creative Director – Charlie Cook
Creative Director – Andrew Crocker
Writer – Charlie Cook & Grant McGrath
Art Director – Paul Carpenter
Account Director – Alana Fechner
Strategy – Tony Gordon
DMS – Strategy Team
Strategy and Project Manager- Charlotte Prouse
Director and Strategy – Carl Solomon
Production: Knack Studios
EP – Rob Norman
Director – Nick Sullivan
Producer & Production Manager – Ben Gattegno
Director of Photography – Rob Norman
2nd cam/Drone Operator – Dylan Clarke
Photographer – Tyson Millar
1ST AC – Luke Rodely
Editors – Nick Sullivan & Ben Gattegno
Original Score/mix & sound design – Jonny Higgins
Colourist – Marcus Friedlander
Gaffer – Tommy Keyes
Best Person Electric – Alex Wilson
Runner/Assist – Chris Painter
On-set Props – Jack Glasson
Cast – Sarah Stroczan, Nick Parkinson, Jason Gammell, Mariah Dhar, Jo Larkin, Ashleigh Hampton, Jack Hampton, Karl Berchtold
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