MANILA, PHILIPPINES — Online advertising need not be confusing or out of your control. Whether you’re browsing through Search or watching videos on YouTube, it’s important to have control over the ads you see online. This is why Google launched My Ad Center, a service that aims to create a better experience by giving users more control over the ads they see on Search, YouTube, and Discover while giving them information on how it personalizes their ad experience.
Here are some features of My Ad Center that will help users control their individual ad experiences:
Follow brands and topics you care about
My Ad Center is designed to improve the ad experience on Google’s sites and apps by giving users more control over the brands and topics they want to see. Individuals can access this feature on Google Search, Discover, and YouTube while signed in, giving them a quick and easy way to manage ads while browsing.
Putting privacy first
Keeping information safe and protecting the privacy of its users is at the core of all Google products and services. My Ad Center ensures that personal information remains safe, especially any information in Google Drive, Photos, or Gmail.
Users can decide which of their activities are used to make Google products work for them – independent of the ads they’re shown. This means that if YouTube History is on, it does not automatically affect how ads are personalized unless the user wants them to be. Through the My Ad Center, users can turn off permissions to use YouTube History without impacting relevant recommendations in their feed.
Users will also be able to choose and adjust how categories – such as education, relationship status, or the industry they work in – inform their ads or turn them off completely. This way, they can more easily choose the ad experience that’s right for them.
Control your Ads beyond Google
Users also have the option to personalize their ad experience on any device where their account is signed in. My Ad Center allows them to turn this feature on or off through the use of Ad Settings. This keeps preferences optimized, and while ensuring they still have the same experience outside of Google.
Google continues to provide measures and services to help its users remain in control of their ad experience while ensuring that every day, people are safer with Google. Learn more about Google’s commitment to privacy by visiting the Safety Center.
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